Unique Selling Proposition (Differentiate Yourself Now) | SparkPPC
Your business needs a unique selling proposition. Al Ries and Jack Trout, legendary marketing experts, write in their book: 22 Immutable Laws of Marketing… “If you can’t be first in a category, create one you can be first in.” Because…
Small Business Marketing Consultant | SparkPPC
#GOALS are the starting point. We work backwards from a clearly defined SMART goal. The Real MVP. We begin with a minimum viable plan first and get fancy later. Proven Processes, Not Impulses. We follow proven frameworks over scratching an…
Understanding SWOT Analysis: A Powerful Tool for Business Strategy
SWOT analysis is a widely used strategic planning tool that helps businesses identify their internal strengths and weaknesses, as well as external opportunities and threats. By examining these four key areas, companies can gain a clearer understanding of their current…
How To Increase Sales (Lead Domino Sales Strategy) | SparkPPC
If you’re like any forward-thinking small business owner, you’re looking for how to increase sales. However, most advice you’re probably being given is “well just spend more money“. The only problem is—spending more money won’t necessarily guarantee more sales of…
Small Business Marketing Blog | SparkPPC
When marketing your business it’s important you know how to create an offer for your products and services… This applies more so to acquiring new customers because the cost to acquire a customer is […] Do you have a customer…
